A brand that looksthe same everywhere
We design logos, visual identities and brand guidelines, then turn them into the templates and assets your team uses every day.
Branding that holds together from the logo to the last slide
A logo on its own is not a brand. What customers notice is whether your website, invoices, social posts and pitch deck look like they come from the same company. Our branding and graphic design work covers the whole identity: the mark itself, the colours, type, imagery style and tone that go with it, and the rules that keep them consistent when someone else is making the next banner.
We start by understanding your positioning, your audience and the competitors you are standing next to. Then we explore a small number of distinct identity directions, refine the one you choose, and test it in real situations: a favicon, an app icon, a storefront sign, a dark-mode screen, a one-colour print run. A mark that only looks good on a large presentation slide is not finished yet, so we keep adjusting until it holds up in the small, awkward places too.
Because we also design and build websites and apps, the identity is prepared for digital use from day one. You get properly exported logo files, colour values for screen and print, web-safe font choices and a brand guidelines document your team and suppliers can follow. The same identity then carries straight into your UI design, website and marketing templates, so you are not paying twice to translate a print-first logo into something that works on screens.
What our Branding & Graphic Design service covers
- 01
Logo design & visual identity
Primary logo, secondary marks and icon versions, tested at small sizes and on light and dark backgrounds, delivered in SVG, PNG and print-ready formats.
- 02
Brand strategy & naming support
Workshops to define positioning, audience and personality, plus help shortlisting and checking product or company names before you commit to them.
- 03
Brand guidelines
A clear document covering logo usage, clear space, colour values (HEX, RGB, CMYK, Pantone), typography, imagery style and examples of what not to do.
- 04
Marketing & social media assets
Editable templates for social posts, ads, email headers and presentations, so your team can produce on-brand content without a designer for every piece.
- 05
Print & packaging design
Business cards, stationery, brochures, signage and packaging artwork prepared to your printer’s specifications, with bleed, colour profiles and dielines handled.
- 06
Rebranding & brand refresh
For established businesses, we decide what to keep and what to change, then plan the rollout across your website, product and printed materials.
What you get from working with us
Consistency without policing
Templates and clear guidelines let your team, agencies and freelancers produce on-brand work without sending every file back for approval.
Ready for digital and print
Every asset is prepared for its real destination, from a 16-pixel favicon to a large-format banner, so nothing looks blurry or off-colour.
An identity that fits your product
Branding and UI design happen in the same studio, so your website and app inherit the identity instead of loosely approximating it.
Files you fully control
You receive organised source files and exports, so you can update, reprint or extend the brand without depending on us.
Who this is built for
- New companies and startups that need an identity before launching their website
- Established businesses whose logo and materials have drifted apart over the years
- Teams preparing for a funding round, product launch or market expansion
- Marketing teams that need editable templates to produce content in-house
From brief to launch, step by step
- 01Step 01
Discovery workshop
We discuss your business, customers, competitors and the impression you want to leave, and collect references for what you like and dislike.
- 02Step 02
Identity directions
We present a few distinct concepts, each shown with logo, colour, type and sample applications, so you can judge them in context rather than as isolated marks.
- 03Step 03
Refinement & testing
We develop the chosen direction, check it at small sizes, in one colour, on dark backgrounds and in real mockups, and adjust until it works everywhere.
- 04Step 04
Guidelines & asset delivery
We deliver the brand guidelines, organised source files, export packs and editable templates, and walk your team through how to use them.
Tools we trust
- Adobe Illustrator
- Adobe Photoshop
- Adobe InDesign
- Figma
- Adobe After Effects
- Canva templates
- Google Fonts
- Pantone colour guides
Questions buyers ask us
Straight answers about Branding & Graphic Design. Anything else? Ask us directly.
The main cost drivers are scope and depth: a logo alone is a smaller project than a full identity with strategy workshops, guidelines, templates and print materials. The number of concepts and applications you need also matters. Tell us what you need on a discovery call and we will recommend a scope that fits your stage and budget.
It depends on how many deliverables are included and how quickly decisions are made on your side, since identity work involves a few important approval points. A logo and core identity can move quickly, while a full rebrand with guidelines, templates and rollout planning takes longer. We share a schedule with clear review dates at the start.
Yes. On final payment, full ownership of the logo and all brand assets created for you transfers to you, including the source files. We only use the work in our portfolio if you agree to it. If trademark registration matters to you, we recommend running a legal check with a trademark professional before launch.
Yes, and it is often the better choice when customers already recognise you. We review what carries recognition, such as a colour or a symbol, and modernise the rest: cleaner logo drawing, a more practical type system, better digital versions and proper guidelines.
You get the logo in vector (SVG, AI, EPS, PDF) and raster (PNG, JPG) formats in colour, black and white variations, plus colour values for screen and print, font information, the brand guidelines PDF and editable templates in the tools your team uses, such as Figma or Canva.
Yes. BRAYNIX designs and develops websites, Shopify and WordPress stores and mobile apps, so we can carry the identity into your digital products as part of the same engagement, or hand over a UI-ready kit with components and tokens to your existing developers.
Ready to scope your Branding & Graphic Design project?
A short call to understand your goals, constraints and timeline. You leave with a clear next step, with no obligation.